Goyard makes its presence known subtly. It’s a brand that whispers, never screams, and those who notice it are those in the know. It is the epitome of quiet luxury.
There are a few ultimate tote bags in the luxury fashion space. Arguably, those include the Louis Vuitton Neverfull, as well as the Goyard Saint Louis tote bag.
Goyard: A Brief History
Pierre-François Martin founded a trunk and box-making atelier called Maison Martin in 1792. As he had no children to pass the company onto, it went to a woman called Pauline Moutat, whom he was the guardian of. She married one of Martin’s employees, Louis-Henri Morel, and Martin’s business was offered as her dowry.
Louis-Henri Morel took over the company and hired a teenage apprentice in 1845, whose name was François Goyard. When Morel passed away in 1852, Goyard was now at the helm of the business and renamed it ‘Maison Goyard’.
Is Goyard Family Owned?
Goyard was owned by the Goyard family from 1853 up until 1998. In the late ‘90s, the company was bought over by the Signoles family, who still own it today.
When Was The Saint Louis Tote Introduced?
It was released in the 1930s and was named after King Louis IX (Saint Louis). It was designed to be used as a beach bag that is both lightweight and durable.
The bag is actually reversible. You typically see it with the Goyardine canvas on the exterior and the canvas on the interior. However, Goyardine canvas is water-resistant, and therefore, the bag was supposed to be reversed to hold wet items after a day at the beach.
What Are The Goyard Saint Louis Sizes?
Saint Louis PM
- Dimensions: L34cm x W15cm x H28cm
- Handle Height: 18cm
-
Weight: 280g
Saint Louis GM
- Dimensions: L40cm x W20cm x H32cm
- Handle Height: 19cm
- Weight: 370g
The line-up also used to include an XXL size, which has since been discontinued.
What Do The Saint Louis Size Names Mean?
The model names are acronyms for the French size names.
- PM: Petit Modèle (Small Model)
- GM: Grand Modèle (Medium Model)
Which Is Best: The Saint Louis PM Or Saint Louis GM?
It all depends on your needs, as well as how tall you are. If you have a smaller frame, then the PM size might be more comfortable for you.
The PM is perfect for everyday needs; it can fit all of your daily essentials. The GM is great if you want to carry your laptop, or you can use it as a travel bag. It might also be the better choice if you are tall.
Goyard Saint Louis Size Comparison
When browsing online, it isn't always easy to imagine what an item will look like in person. In partnership with Tangiblee, myGemma has a feature whereby you can see what our designer bags look like when carried.
You can adjust the height and size of the figure so that you get an accurate view of how the handbag will look when you carry it. You can even check how many items will fit inside your bag, to see if it suits your needs.
Where To Shop Goyard Bags?
Goyard does not advertise, nor does the brand sell online. The only way to buy directly from Goyard is to visit one of their boutiques, which can be difficult if you don’t live in or near a major city. With limited stock, it is certainly not guaranteed that you will be leaving with your dream bag.
One of the best ways to source the brand’s bags and accessories is via the luxury resale market. You get to see exactly what is in stock, and at myGemma, you can buy directly from us. With fast shipping and guaranteed authenticity, it’s one of the best ways to shop designer goods.
Check out our reviews to see what our customers think of us.
How To Sell Goyard Online?
The simplest way to part with your designer accessories online is through myGemma. The selling journey has been created to be quick and easy. If you choose to sell directly, payments can be made in as little as 24 hours from price quote.
Our selling options:
- Consign: List your item(s) with myGemma and earn once it sells, benefiting from expert marketing and a globalaudience. This is the prime option if you want to earn up to 25% more for your designer goods.
- Sell Directly: Get a quick quote and receive fast payment by selling your bag directly to myGemma.
- Trade In: Swap your designer bag for credit toward another luxury piece. You’ll receive up to 10% extra credit.
